E-books are becoming very popular. Sometimes, folks are calling them “reports” and providing them with away for free. An e-book is an especially good giveaway product to help you build your list, or to make use of as a secondary, inexpensive product, resulting in future back-end sales of larger products. E-books are an easy way to introduce people from what you are about and what you have to offer.
What is the right length for an e-book? While there are some e-books that are provided that 75 pages or more, you wish to consider just how much reading your audience can do at the computer, or if they’ll actually print out dozens of pages. For this reason, it may be best to keep your e-book under 50 pages, or even under 35, based on what you are doing with it. A report might be as short as 4 or 5 pages.
To determine whether an e-book or physical book is the better option, ask yourself the goal of what you are writing. Have you been looking to produce a giveaway piece to create your list? Have you been trying to find quick, ucdm pdf gratis easy sales? Have you been looking to ascertain yourself being an authority in your field and increase your credibility? Have you been an audio or trainer and want something to sell at the rear of the room?
Someday, probably sooner than we think, everyone could have a Kindle and other electronic device and they’ll rush to the rear table to get their download during the break at a conference or seminar, but that hasn’t happened yet. Which means that if you’re trying to find credibility and to ascertain yourself as a genuine authority in your field, you probably need a physical book-something people can easily see and hold in their hands. And, if you’re an audio, you definitely want something you are able to sell in the rear of the room, meaning an actual book is the way to go.
You can use your book as a huge calling card to let people know your fundamental principles and philosophy, thereby interesting them in engaging your services. Further, the excess credibility and exposure you gain from free publicity, such as radio and television interviews and newspaper articles will undoubtedly be wealth worth the job of creating an actual book.
Marketing is always a important element in just about any business venture and when you get the excess publicity from having authored a guide, you will likely have increased revenues as well.
In both an e-book and an actual book, you always wish to ask yourself, “Who is my audience?” That will help you focus your book appropriately to individuals you desire to achieve and can also help you choose whether an e-book or physical book is a good choice because of this project.
Next, you wish to determine the ideas you wish to discuss in your book. Make a list first, then flesh it out later, one section at a time. It doesn’t matter whether you start writing in the middle or the start because you can always move your text around, once you receive it into your computer.
If you wind up with more material than you expected, and your initial thought was to create an e-book, consider doing both an e-book and an actual book. Allow the e-book be an abbreviated version of one’s material. Not only will you receive more mileage from your ideas, but in addition, you increase your earnings potential!
Finally, remember to obtain a good editor when you are finished writing. Even the very best writers need an editor – a trained eye to read your material, check your grammar, punctuation and spelling, and be certain that your thoughts are well organized and you’ve gotten your ideas across to your audience.